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You can view the entire text of Notes to accounts of the company for the latest year

BSE: 539310ISIN: INE365S01037INDUSTRY: Advertising & Media Agency

BSE   ` 41.20   Open: 41.85   Today's Range 41.20
42.40
-0.60 ( -1.46 %) Prev Close: 41.80 52 Week Range 33.35
118.95
Year End :2018-03 

1. Related Party Transactions

Name of related parties in Transactions with company and description of relationship

Key Managerial Personnel (KMPJ:Mr. Rajesh Sharma- Managing Director

Mr. Raj Saluja- Chief Executive Officer

Ms. Komal Behl- Company Secretary

Mr. Umesh Kr Chejara- Chief Financial Officer

*Mrs Shaila Ramesh Gholap was a Company Secretary and she resigned w.e.f. October 02,2016.

**Mr. Narendra Kumar was a Chief Financial Officer and he resigned w.e.f. October 02, 2016.

2. In accordance with Accounting Standard Ind AS 108 ‘Operating Segment’ the Company has only one reportable business segment and have only one reportable geographic segment in India.

3. Capital Risk Management:

The Company aim to manages its capital efficiently so as to safeguard its ability to continue as a going concern and to optimise returns to our shareholders.

The capital structure of the Company is based on management’s judgement of the appropriate balance of key elements in order to meet its strategic and day-to-day needs. We consider the amount of capital in proportion to risk and manage the capital structure in light of changes in economic conditions and the risk characteristics of the underlying assets. In order to maintain or adjust the capital structure, the Company may adjust the amount of dividends paid to shareholders, return capital to shareholders or issue new shares.

The Company’s policy is to maintain a stable and strong capital structure with a focus on total equity so as to maintain investor, creditors and market confidence and to sustain future development and growth of its business. The Company will take appropriate steps in order to maintain, or if necessary adjust, its capital structure.

4. Contingent Liabilities: Nil (Previous Year - Nil)

5. Financial risk management objectives and policies

The Company’s principal financial liabilities comprise trade and other payables. The main purpose of these financial liabilities is to finance the Company’s operations. The Company’s principal financial assets include loans, trade and other receivables, and cash and cash equivalents that derive directly from its operations.

The Company’s activities expose it to a variety of financial risks: market risk, credit risk and liquidity risk. The Company’s focus is to foresee the unpredictability of financial markets and seek to minimize potential adverse effects on its financial performance.

Market Risk

Market risk is the risk that the fair value of future cash flows of a financial instrument will fluctuate because of changes in market prices. Market risk comprises three types of risk: interest rate risk, currency risk and other price risk, such as equity price risk and commodity risk.

Credit Risk

Credit risk is the risk that counterparty will not meet its obligations under a financial instrument or customer contract, leading to a financial loss. The Company is exposed to credit risk from its operating activities (primarily trade receivables and deposits to landlords) and from its financing activities. The Company generally doesn’t have collateral.

Trade Receivables and Security Deposits

Customer credit risk is managed by business through the Company’s established policy, procedures and control relating to customer credit risk management. Credit quality of each customer is assessed and credit limits are defined in accordance with this assessment. Outstanding customer receivables and security deposits are regularly monitored.

Liquidity Risk

The company’s principal source of liquidity is cash and cash equivalents and the cash flow that is generated from operations. The company has no outstanding bank borrowings. The company believes that the working capital is sufficient to meet its current requirements. Accordingly, no liquidity risk is perceived

6. First time adoption of Ind AS

These financial statements, for the year ended 31 March 2018, are the first the Company has prepared in accordance with Ind AS. For periods up to and including the year ended 31 March 2017, the Company prepared its financial statements in accordance with Indian GAAP.

Accordingly, the Company has prepared financial statements which comply with IndAS applicable for periods ending on or after 31 March 2018, together with the comparative period data as at and for the year ended 31 March 2017, as described in the summary of significant accounting policies. In preparing these financial statements, the Company’s opening statement of financial position was prepared as at 1 April 2016, the Company’s date of transition to IndAS. This note explains the principal adjustments made by the Company in restating its Indian GAAP financial statements, including the statement of financial position as at 1 April 2016 and the financial statements as at and for the year ended 31 March 2017.

Exemption Applied

Ind AS 101 allows first-time adopters certain mandatory and voluntary exemptions from the retrospective application of certain requirements underlnd AS. The Company has applied the exemption with respect to Property, Plant & Equipment.

As permitted by IND AS 101, the Company has elected to continue with the carrying values under previous GAAP for all the items of property, plant & equipment.

Estimates

The estimates at 1 April 2016 and at 31 March 2017 are consistent with those made for the same dates in accordance with Indian GAAP (after adjustments to reflect any differences in accounting policies) apart from impairment of financial assets based on expected credit loss model where application of Indian GAAP did not require estimation.

7. The following reconciliations provides a quantification of the effect of significant differences arising from the transition from previous GAAP to Ind AS as required under IndAS 101:

a) Reconciliation of Balance Sheet as at April 1,2016

b) Reconciliation of Balance Sheet as at March 31,2017

c) Reconciliation of Statement of Profit and Loss for the year ended March

8. Certain Balances of parties under sundry debtors, creditors, loans and advances are subject to confirmations/reconciliation.

9. There was no expenditure/earning in Foreign Currency during the year.